Shine Singapore

From March 3 to 5, 2016, following Cafe Malaysia, Barsetto landed on Southeast Asia once again and appeared in CAFE ASIA - ICT EXPO 2016 held in Singapore. This time, Barsetto carried its seven models of capsule coffee machines ranging from the wise and classic BAC000N to BAC006B which is equipped with a fully automatic system, from the mini BAC001N to BAC7015N which was newly released in Asia. Meanwhile, it also exhibited BAE005N, an Italian style semi-automatic coffee machine well-known for its outstanding professional performance. All of these products together formed the strongest cast and became a wonderful highlight in the exhibition.

The wonderfulness was not limited to the exhibition area of coffee. During the opening period of the exhibition to the public, the “Barsetto Coffee Cupping Challenge” held at the interaction area with the fans also attracted a lot of attention. As the only coffee cupping challenge activity in the exhibition venue, it had attracted many coffee fans to participate in the challenge and brought everyone an unprecedented unique coffee experience. Every challenger pushed the atmosphere at the site to a climax with his or her limitless enthusiasm and wonderful performance. Finally, Mr. Goh from Singapore won a Barsetto capsule coffee machine and half a year of honorable experience of coffee capsules.

Through the wonderful product exhibition and innovative interaction with fans, Barsetto had received high attention from the government and local famous media of Singapore. Luigi Ceccarelli, the technical director of Barsetto, said in an interview, “At present, the global coffee business has entered an era of speeding up. As a strategic brand, Barsetto is deploying the globe with transcendence and innovation. In this exhibition, we have shown our strong brand power and leadership in future coffee life from different angles and outline a more efficient, intelligent and comfortable future coffee life for coffee lovers.”